If anyone watched Coldplay’s performance of “Adventure of a Lifetime” last Sunday (Nov. 22), during the American Music Awards, then they were probably wondering why there were a bunch of people dressed up as apes. As it turns out, there was more to the story than that the band wanted some people dressed as apes on the stage. Instead, it looks like they were pay homage to the official music video for the new track.
On Friday (Nov. 27), the London-based band released the official music video for “Adventure of a Lifetime,” the lead single off of their impending record, A Head Full of Dreams. Instead of the band being featured in the video, CGI ape versions of them took the task of performing the song. Yeah, we know, it sounds a little weird to us too.
Anyway, check out the music video for “Adventure of a Lifetime” below.
“Adventure of a Lifetime” is the first single off of Coldplay’s seventh studio album, A Head Full of Dreams. A Head Full of Dreams is set to be released next Friday, Dec. 4. through Parlophone UK. As it was previous reported, and later confirmed when they posted snippets of songs on Instagram, the new record will feature several guest vocalists. Featured guest artists include Beyoncé, Noel Gallagher, and Tove Lo as well as frontman Chris Martin’s ex-wife Gwyneth Paltrow and even a spoken word dialogue from President Obama.
Interesting mash-up to say the least. A Head Full of Dreams is the follow-up to Coldplay’s somber album, 2014’s Ghost Stories.