Demi Lovato is making 2020 her year (and her bitch for that matter).
If you don’t believe us, just watch her performance of the National Anthem at Super Bowl LIV back in February or her fantastic and in-depth interview with Ashley Graham on the model’s Pretty Big Deal YouTube series.
See. We told you. And now, we can add new music to that list.
On Friday (March 6), the singer returned with a surprise new single. Titled “I Love Me,” the three-and-a-half-minute tune is an ode to Lovato and all her past struggles that sadly all played out in the public eye. From her health concerns and fly-by-night relationships to all her self-deprecating tendencies and breakdowns, the track’s lyrics reference it all.
With lines such as “cause I’m a black belt when I’m beating up on myself” and “I’m my own worst critic,” we see how she’s the first to admit that she’s a hot mess, but even when things seem bleak, there’s a light at the end of the tunnel. She pretty much confirms that when she proclaims, “I’m a ten out of ten even when I forget,” because aren’t we all?
To coincide with the song’s release, the singer-actress also released its accompanying music video.
Throughout the clip, we watch Lovato drop lots of Easter eggs from her past. We see a trio of guys that look like the Jonas Brothers, a pop star in a bodysuit that may or may not be her, a bride and groom that could be a reference to a newly engaged ex of hers, and a woman on a gurney being placed in an ambulance.
Watch the music video for “I Love Me” above and see if you can spot any more Easter eggs.
“I Love Me” is the second standalone single (that we know of) Lovato has released this year. Back in January, she unveiled her chilling ballad, “Anyone,” which was later performed at the 2020 Grammy Awards.