It’s been about two weeks since Katy Perry released her brand new song, “Chained to the Rhythm.” The song’s debut happened just in time for the pop star to hit the stage at the 2017 Grammy Awards for a politically influenced performance. Since the annual awards show, the pop star has been teasing fans with images on social media that made no sense at the time. A hamster, a wheel, a rocket, a poster for a theme park, and more were posted online with no definitive connection; just a lot of head-scratching. On Tuesday (Feb. 21), the California native unleashed the music video for the new tune, finally giving fans an answer to how all the random images connected.
The clip begins with Perry walking into Oblivia, a theme park that looks like something straight out of the 1950s with a slight twist. As Perry walks through the entrance, we see her dressed in an outfit that looks like something from the Hanna-Barbera cartoon, The Jetsons. With cotton candy pink hair and a futuristic attire Perry begins her stroll through the park. As she makes her way down the streets of the theme park, she encounters a lot of people who seem to be living in their own little bubble unaware of everything around them.
As if the people dressed up in 50s attire wasn’t enough of a flashback, the rides at the park seem to mirror the mentality of that era. One of the rides is named “The Great American Dream Drop” and features small, pastel-colored houses as the vehicle while the entrance is right behind a white picket fence containing red roses. Another ride is called “Love Me,” a roller coaster which a female and a male get on and at the end they are rated. While at “The Great American Dream Drop,” Perry attempts to pick a rose, only to be pricked by a thorn. As the blood begins to rise to the surface, it signals the popping of her utopia bubble as she begins to realize that it is all those people, and even her, are living like hamsters in a cage. Watch the music video for “Chained to the Rhythm” above.
“Chained to the Rhythm” marks Perry’s first new song since the release of “Rise,” the theme for NBC Sports’ coverage of the 2016 Summer Olympics. While Perry hasn’t confirmed a new album, she has teased that she will be taking her time with creating and recording her fifth studio album. There’s no word on whether “Chained to the Rhythm” will be a standalone single or be part of a new album.
Perry’s last studio album was 2013’s Prism.