The Neighbourhood have returned and with that they have given fans the music video to their latest single, “RIP 2 My Youth.” The music video which was directed by mega-music video director, Hype Williams, is shot in black-and-white and finds the band performing in some darkened underground tunnel. As frontman Jesse Rutherford sings the song, the videos cuts from him decked out in a leather jacket looking very Kurt Cobain-ish in a wooden coffin, to the band performing, to shots of him singing shirtless, to a dancer popping some mean moves.
Check out the music video for “RIP 2 My Youth” below.
While discussing the idea of the song, Rutherford explained: “To be honest I think the lyrics kind of describe it the best. I think just hearing it is probably the best way to explain it. I feel like it could really go for all of us as far as what has happened in our life in the past couple years and the awesome opportunities we’ve been able to have. I think kind of reflecting back on it—growing up per se, whether you want to or not. Sometimes your youth—some people have it taken away from them earlier and some people get to wait a little longer before you have to grow up, but either way the world kind of hits you.”
“RIP 2 My Youth” is the lead single off of their impending new record, WIPED OUT! The album is set to be released on Oct. 30 through Columbia Records. WIPED OUT! is the follow-up to the group’s 2013 debut, I Love You. Pre-orders for WIPED OUT! are currently available with those who pre-order the album on iTunes receiving an instant download of “RIP 2 MY Youth.”
In support of the new record, The Neighbourhood is hitting the road this fall. Tour dates, including the stop at our hometown venue of The Fillmore on Miami Beach, can be seen here.